Customer Service Management in Africa

Administrative Sciences Business & Economics EN
Customer Service Management in Africa

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Description

Customer Service Management in Africa: A Strategic and Operational Perspective (978-0-367-14337-4, K410515) "Customer Service is Changing!" The message of 34 authors featured in Customer Service Management in Africa: A Strategic and Operational Perspective is clear: Today’s consumers are no longer ‘passive audiences’ but ‘active players’ that engage with businesses at each stage of product or service design and delivery systems. Consumer demands and expectations are also increasingly being dicta

Book Details

Authors

Robert Hinson, Ogechi Adeola, Terri Lituchy, Abednego Amartey

Publisher

CRC Press

Publication Date

2020-05-07

ISBN-13

9780429633430

Page Count

361

Language

En

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